Architecture

Advances in Social Rental Housing and Multifamily in the Real Estate Market

Social rental housing is consolidating as an alternative to address the housing deficit, where rent burden accounts for over 60% of the issue and two-thirds of demand lacks purchase credit. The real estate sector and entities like Secovi-SP are structuring guidelines to integrate multifamily, public-private partnerships, and social landlord models into residential developments.

Customer experience becomes a strategic variable in the real estate market, highlights panel at Secovi-SP Convention

Customer experience (CX) has become a strategic variable for real estate developers and builders, requiring continuous alignment between sales promises and post-handover. Debates at the 23rd Secovi-SP Convention show the buyer journey goes beyond the physical product, demanding operational consistency and visual clarity from the client's very first touchpoint.

Master Imobiliário Award 2026: Innovation and Tribute to Marcelo Terra

The 32nd Master Imobiliário Award, organized by Fiabci-Brasil and Secovi-SP, recognized technological innovation, architectural evolution, and urban development in Brazil's real estate sector. The event granted the 2026 Hors Concours tribute to attorney Marcelo Terra for his five decades dedicated to Real Estate Law and the legal security of the industry.

What is architectural visualization and who is it for?

Architectural visualization is the set of techniques and tools that transforms an architectural project into realistic visual representations — static images, animations, or interactive experiences — before any construction is carried out. It is the bridge between the technical project and the human

How does 3D rendering help in the approval of architectural projects?

How Architects Can Increase Revenue by Leveraging Artificial Intelligence and GPT Chatbots

The Importance of 3D Images in Architectural Project Presentations: Understand the "Render Power"